Continuous Learning: The Definitive Guide of 2021

In today’s business, the only constant is change. To keep up with the times, companies need to continually upgrade their systems, implement new technologies, help their employees learn new skills, and invest in their professional development. One of the most effective tools for sustaining growth in this fast-developing world is providing continuous employee learning. So, if you want to maximize the human resources you have, see how you can introduce continuous learning into your corporate culture.

What Is Continuous Learning?

What Are the Goals of Continuous Learning in Business?

  • Learning and developing new skills
  • Increasing professional competence
  • Professional development
  • Adapting to changes in the world and the work environment
  • Developing employees’ talents

Importance of Continuous Learning

  1. Enhanced performance and productivity. Training gives employees a better understanding of their responsibilities within their role, and how to achieve positive outcomes. This helps them work more productively on a day-to-day basis, respond more quickly to customer needs, and meet future demands in the marketplace more effectively.
  2. A competitive edge in the market. By constantly gaining new knowledge and developing skills, staff members stay current with industry changes. Employees who are competent and on top of changing industry standards will help your company stay ahead of the competition.
  3. Higher return on investment. Employee training requires some investment, but if it is aimed at the company’s business goals, there can be a fast payback. The initial investment can be recouped through improved employee performance and an increase in revenue.
  4. Reduced employee turnover. Corporate training can boost employee retention. People who see the company investing in their learning are 30–50% more likely to keep on working at the same organization. Training is a great way to retain valuable staff members, especially for companies that are constantly searching for new talent. Many millennials won’t work for companies that don’t offer learning and career development options.
  5. Greater customer loyalty. Well-trained and engaged employees interacting with customers can create your biggest brand advocates. They know how to present a product and are enthusiastic in dealing with the audience. This improves customer experience and increases customer loyalty.

3 Main Areas of Corporate Continuous Learning

Let’s take a closer look at them.

1. Onboarding

2. Job-specific training

For example, let’s say the сompany is constantly expanding its product line, and as a result, sales reps have to update their knowledge after each release. Or, tax laws change often, so an accountant must receive yearly training on new tax codes.

3. Managerial training

Continuous Learning or Continuous eLearning?

Let’s have a look at what the statistics say. Is corporate digital learning really worth the investment?

Besides, with eLearning, you can automate employee training. And this means you’ll be able to eliminate repetitive tasks such as explaining to new employees which learning materials they should study, checking tests and collecting statistics manually, and sending notifications about the upcoming training.

All these facts — together with the colossal amount of money companies save on training costs — illustrate that online learning will most certainly bring you a great return on investment and will help you drive your company’s success.

Continuous Learning in Business: Examples





To Sum Up

Originally published at on July 26, 2021.

Digital Marketing Specialist at iSpring Solutions

Digital Marketing Specialist at iSpring Solutions